Today my guest is Friedemann Schaub, MD,  a physician specializing in cardiology and a molecular biologist who has helped thousands of people to overcome fear and anxiety with his breakthrough and empowerment program that combines his medical expertise with NLP, Time Line Therapy™, clinical hypnotherapy, meditation, and more.  Today I asked him to speak to us about situational anxiety, thecase of nerves we get in predictable circumstances like public speaking and when we’re late getting to the airport.

The Fear and Anxiety Solution presents Dr. Schaub’s program for learning to understand, direct, and utilize the subconscious mind as your greatest ally on the path to health and wholeness.

Situational Anxiety

by

Friedemann Schaub, MD

Researchers believe that some fears, such as the fears of snakes and anger, have been preserved during human evolution and passed down to us. Studies have shown that children, even infants, can recognize and respond to pictures of snakes and angry faces more rapidly than to neutral pictures. Our relatives from the Stone Age certainly faced life-threatening situations daily, whether they had to struggle with the elements or fend off huge predators. Fear and anxiety not only provided them with crucial information, but also led them to come up with adaptive responses, such as the development of weapons or shelter. Being physically inferior and insufficiently equipped, humans quickly realized that living in tribes increases their chances survive their extreme life conditions. This may be one of the reasons why the fear of making others angry has been anchored throughout evolution in our minds. 

The world has changed significantly since caves were our castles. Now we’re the most powerful species on the plant. At the same time, we’re the most dangerous threat to all living beings, including ourselves. That sounds rather bleak, and the truth is, most humans don’t pose a physical threat to each other, but live according to the “don’t harm, and don’t get harmed” creed. Thus, the vast majority of people, especially in the industrialized nations, don’t face life-threatening situations on a daily basis. Yet around 17 percent of the world’s population has been diagnosed with anxiety disorder.What are we still afraid of today?

2012 Virtual Tour Itinerary
for
A New Language For Life: Happy No Matter What!
by
Louis Koster

www.louiskoster.com/virtualtour

Thank you to all whom attended but this tour is now finished.

Whether you’re trying to pick up traction for a new blog or wanting to expand your existing blog following, experts agree that book marking your blog posts is a good idea.

If you’re already tagging your posts and not getting the traffic you want, social book marking is a second layer of optimization that is easy to add and improve page rank.

But there are so many book marking sites now.  Which ones should you target?

The top three right now are Twitter, Digg, and StumbleUpon, respectively,with Pinterest climbing to # 5 last month.  Pinterest is worth noting because of its meteorite rise this year to #3 as an overall social site.

Welcome to the second annual

Back to the Books Blog Hop and Book Giveaway.

Congrats to winners Patricia Crowley & Loretta Elliott!

See you next year for this again.

The internet and the democratization of the publishing industry have made it easier than ever today to publish a book.  With so many people publishing material in so many different formats, the competition to sell one’s writing has never been keener.  The wisest and most savvy authors and indie publishers are investigating what a book publicist can do for them.

The book publicist sits at the back end of the publishing chain and is the team member who pushes the finished book into the marketplace.  Book publicity begins six to 12 months prior to release date when the marketing plan and book platform are written, and typically ends about four months after launch.

Book publicists specialize in specific genres just like literary agents do.  These genre specialties include nonfiction & fiction subgenres like how-to, history, career, business, biography, autobiography, self-help, and historical fiction.  Some book publicists are employed directly by publishing houses and some freelance for publishers and authors.

A critical function of the book publicist is to submit galleys and finished books for book reviews.  The publicist may also attempt to get the title on a prominent books list or nominate it for a book award.  Also within the publicist’s purview is the pitching of features to journalists either written by, about or mentioning the author.

Publicists can both directly and indirectly effect book sales through their book marketing efforts, including promoting a virtual tour, securing author interviews, leveraging the author’s book blog and social networking profiles, and utilizing the author’s media kit.  If funds are available, publicists will also schedule an author’s book talk or ground tour. Publicists will sometimes promote free books and conduct book giveaways to generate interest for a title.

Here is a list of services that some publicists offer.

• Devise and execute the book platform
• Acquire endorsements
• Oversee editing of the book’s back cover text
• Edit the author’s biography and the book’s synopsis
• Create a strategy for the author’s book blog
• Initialize the author’s social networking profiles
• Request book reviews
• Assemble a media kit and disseminate its elements
• Pitch interviews and features
• Plan the book’s launch event and book talk
• Schedule, host and promote the book’s virtual tour
• Encourage nomination of the title for book awards
• Position the title for addition to a books list
• Formulate the author’s talking points
• Syndicate the author’s articles
• Recommend venues with high traffic author events
• Leverage the interest of special audiences & book groups

Publicists joke among themselves that no two of them are alike, and in many respects this is true.  Each specializes in a particular type of client or book and each publicist has a track record that illustrates a unique variety of experience.  However, one thing is certain–the book with the extra marketing push will always do better, even if a similar title is as good.

All Told: My Art and Life Among Athletes, Playboys, Bunnies and Provocateurs
by
LeRoy Neiman

This tour is over, than you for visiting!

If you’re wondering what to write in the year that ends the Mayan calendar,

you can get an idea of what’s popular from

 Amazon’s Spiritual Bestseller List

http://amzn.to/zyRgT5

Comment on what trends you see emerging..

Authors –

Tune in to this radio show this afternoon to discover the answers to below questions.  Just answering the first one can double your traffic!

The show streams live from this link at 5 PM CST this afternoon.

http://rockstarradionetwork.com/shows/yourguidetobookpublishing

What I will cover on this broadcast

- Name three things that authors, especially nonfiction authors, can do to help readers find their material.

 - What is the audience that authors most frequently overlook?

If you have written a book that showcases your expertise, check out my keywording tips to boost sales at

San Francisco Book Review